Blog
Strategies, insights, and best practices for preparing your catalog for Agentic Commerce.
- Agentic Commerce
E-commerce Isn't Gaining a New Channel. It's Gaining a New Buyer.
For the first time, the digital buyer doesn't need to be human. AI agents are changing the logic of eligibility in digital commerce. Is your catalog ready?
Pedro Trevisan · · 8 min
- AI & Search
How to Make Your Product Catalog Visible to AI Agents
ChatGPT Shopping, Perplexity, and Amazon Rufus are recommending products right now. A practical guide to structuring your catalog for AI-powered discovery with GEO, AEO, and the 4-step optimization pipeline.
Pedro Trevisan · · 12 min
- Product Data
When Data Noise Becomes a Sales Blocker: Why AI Agents Eliminate Products
Five years ago, product data errors were an inconvenience. Today, they are invisibility. Learn why AI agents eliminate products with inconsistent data and how data quality has become your new competitive advantage.
Pedro Trevisan · · 10 min
- AI & Search
llms.txt for E-commerce: What It Is and How to Write Yours
Ahrefs measured 137,000 domains and found that 97% of published llms.txt files didn't get a single request. It's still worth writing yours — just not for the reason you were sold. A practical guide with a line-by-line annotated example.
Pedro Trevisan · · 11 min
- Agentic Commerce
Your product now passes through four filters before it reaches a person. All of them read the same catalog.
AI assistants, marketplace agents, personal agents, and your own site's assistant. None of them is impressed by a nice photo or clever copy. All of them decide on your catalog data. Is yours ready for Black Friday?
Pedro Trevisan · · 8 min